About Me

Writing has always been a part of my life. My dad, Mark Roegner, was a writer—and an incredible father, too. He passed away in 2016 after a courageous battle with cancer. This site is both a tribute to him and a place for me to share the things that interest and excite me.

I was born in Boston, grew up in Austin and Santa Barbara, and now call Los Angeles home.

Motorcycles were my first love. I started racing young and was lucky enough to turn pro. But racing doesn’t always pay the bills, so I finished school at UC Santa Barbara—where I also met my wife, Genna—and spent a couple of years working and traveling with a motorcycle race team.

After earning my MBA in Sports Business from San Diego State, I moved into marketing and PR, working with agencies and event production companies. I love the creative process, the collaboration, and the magic of executing a simple plan exceptionally well. I've been fortunate to work with many incredible brands and events over the years. You can learn more about my career on LinkedIn.

While my days of riding and racing motorcycles are behind me, two wheels are still a big part of my life. Whether I’m road or mountain biking with friends or cruising the neighborhood with my kids, I’ll always love being on a bike.

LA wasn’t an instant love affair, but over time, it won me over. Marrying a native Angeleno helped, but so did the endless things to do, the inspiring people, and, of course, the unbeatable weather.

Now, I live in Culver City with my wife and our two boys, William and Henry.

Thanks for stopping by!

- Scott